For 100 years, United Way of Greater Houston has brought together diverse partners and approaches to get to the root of complex challenges holding people back. Guided by research and data, United Way invests in high-quality programs to create the opportunity for individuals and families in the Greater Houston community to thrive. We do this by leading, serving, influencing, and convening the nonprofit social services sector to deliver quality services with exceptional outcomes.

We create opportunities for people to prosper through financial stability services, coupled with early childhood and youth development programs, and health care programs that help families not only gain financial stability but also build stronger, more sustainable futures.

We are currently seeking to hire a Relationship Manager. In this role, you will develop and execute comprehensive fundraising and marketing strategies to engage and cultivate mass market donors for United Way of Greater Houston. In addition, you will create multi-channel campaigns that combine direct marketing tactics with relationship-building activities to maximize donor acquisition, retention, and upgrade potential; manages mass market donor communications and stewardship programs. You will also analyze campaign performance to optimize fundraising results. The salary range for this role, is $66 – $70K, which is dependent upon experience.

RESPONSIBILITIES:

• Campaign Development and Execution: Designs and implements fundraising campaigns across multiple channels including direct mail, email, social media, and digital platforms. Develops compelling messaging and donor communications that tell the organization’s story and demonstrate impact. Creates campaign timelines, manages vendor relationships, and ensures all materials align with brand standards and organizational goals.
• Donor Relationship Management: Builds and maintains relationships with mass market donors through personalized stewardship activities, thank you communications, and engagement opportunities. Manages donor database segmentation and develops targeted communication strategies for different donor cohorts. Coordinates donor recognition programs and special events for mass market supporters.
• Data Analysis and Optimization: Tracks and analyzes fundraising metrics including response rates, average gift size, donor retention, and lifetime value. Prepares regular reports on campaign performance and ROI. Uses data insights to refine targeting strategies, improve messaging, and optimize campaign elements for maximum effectiveness.
• Strategic Planning and Collaboration: Works closely with AVP of Marketing and Communications and other team members to align fundraising activities with organizational priorities and marketing initiatives.

REQUIREMENTS:

• Bachelor’s degree (or higher) in Marketing or a related field.
• 3-5 years of experience in fundraising, direct marketing, or nonprofit-focused communications with a proven track record of achieving fundraising goals.
• Demonstrated working knowledge of donor database management and email marketing platforms.
• Strong analytical and written communication skills, with demonstrated proficiency in Microsoft Excel or Google Sheets, and a creative approach to problem-solving.